Brandfolder News

Analytics for your Brand Assets…introducing Event Feed

We’re happy to announce an exciting new feature: a way for Brandfolder admins to understand the Who/What/When/Where around the brand assets accessed in their Brandfolder.

We’re calling this new feature Event Feed and it will show you the last 50 events that happened on each of your Enhanced Brandfolders. Admins can access the Event Feed by clicking on “Admin” in the editor bar at the top of your Brandfolder in Edit Mode or on the Brand Overview page.

Analytics & Events

A few details around the Event Feed feature:

  • It is only available on paid Brandfolders
  • It is only accessible by admins of the Brandfolder
  • It is limited to showing the last 50 events
  • Location is based on IP Address and not always available or 100% accurate
  • Users of your Brandfolder (admins, collaborators, or guests) will be displayed with their email or name
  • Other Brandfolder users will show as “Another user”
  • Non-logged-in users will show as “An anonymous user”
  • It will show the following events:
    • Viewing your Brandfolder
    • Updating your Brandfolder (name, description, or URL)
    • Inviting new users
    • Viewing an asset
    • Updating an asset
    • Adding an asset
    • Deleting an asset
    • Updating subscription

We’d love to get your thoughts on the new feature in the comments below or via email to support@brandfolder.com.


Paul Arterburn is a Co-founder and the Head of Product at Brandfolder, a Techstars Boulder 2013 company. In this capacity, Paul is responsible for overall product vision and execution. This includes managing the development and design processes, constructing and executing the product roadmap, and deploying code daily. Paul is nearing the magic 10,000 hour mark of coding through the dedication of learning 15 different coding languages over the past 15 years. Daring and scrappy, Paul is ready to leave the Web better than he found it: this is what drove him to found Brandfolder. Me in 3: • Movies people can’t believe I don’t like: Star Trek and Star Wars. • My secret talent: As a songwriter my first songs at age 16 were about all girls, and my latest about just one - my fiancé. • My first invention: A wrestling move dubbed 'The Bob Dole' still used across the state of Nebraska today.

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