What do all successful designers have in common? The ability to approach complex challenges with simple, yet innovative solutions. And while we all have our own techniques for problem solving...
Color is a powerful force—it influences our purchasing decisions, affects our mood, and bolsters brand identities. For businesses, choosing the right colors can help build brand awareness and encourage customers...
Working in the creative field comes with an abundance of unique challenges—collaborating with finicky clients, competing for business in an oversaturated market, and perfecting an ever-changing craft. Luckily, we’ve rounded...
New logo? Check. Updated brand mission? Check. Official rebrand launch? Check. You’ve just shared your rebrand with the entire world — what a relief! It seems like your work here...
When material design was first introduced by Google in 2014, it emerged with individuality, dimensionality, and, most infamously, a set of extremely strict design standards. These guidelines made brand experts...
What do golden arches, a rainbow-colored apple, and a black swoosh have in common? They’re all such powerful logos that we can identify them through just a few descriptive words...
On August 6th, Canva rolled out preview access to its new design tool built specifically for the workplace. At Brandfolder, we’re big fans of Canva and often use it to...
Can you combine beer pong, bowling and fine dining inside a single venue? Wonder Stuff Studio was asked to do just that. The creative agency helped actualize the concept of Lane7, a one-of-a-kind bowling alley that balances the...
Flat design ruled in 2014. We saw major brands like Fandango and Southwest switching out three-dimensional designs for bold, flat fonts. And with the undeniable success of these new logos,...
What do Nike, Target, and Walt Disney have in common? They’re the nimble ninjas of product design, and their streamlined branding concepts have helped position them as universally-recognizable icons. A...