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  • Brand Storytelling In Content Marketing: Tell Stories That Cut Through The Noise

    by Bri Gust

    What will it take for a brand to stand out from the competition in today's overcrowded market? In this increasingly connected, digitized, and automated world, it’s becoming more difficult to...

  • Announcing: Brandfolder Advanced Video Functionality

    by Bri Gust

    Video is an increasingly important way to tell your brand’s story. Whether it’s on a company webpage or within a paid-social campaign, video is a powerful medium to engage audiences...

  • New Integration: Brandfolder + Sketch

    by Bri Gust

    New Integration: Brandfolder + Sketch In a continual effort to make creative teams more efficient, Brandfolder is proud to announce that our DAM platform now integrates with Sketch, the #1...

  • Why Usability and Design Directly Impact the ROI You Get From Your DAM

    by Lucia Ulc

    We’re big on UI (user interface) and UX (user experience) here at Brandfolder.  It’s not just that we like clean, attractive design (although we do). Companies are spending more on...

  • Why Brand Consistency Is Key In The Age of Content Overload

    by James Winter

    You don’t need us to tell you there’s too much content out there. Right this very minute thousands upon thousands of pieces of content are being published on the web....

  • Announcing: Bi-directionally Sync Assets Between HubSpot & Brandfolder

    by Bri Gust

    Brandfolder has recently launched an official integration with HubSpot, a full platform for marketing, sales, customer service, and CRM solutions. Marketers and creatives can now easily, and bi-directionally, move assets...

  • Brand Style Guide: Why You Need It (and How to Create One)

    by James Winter

    We hear it all the time.  “For your brand to stand out from the crowd, brand consistency is key.”  Well, I couldn’t agree more. After all, you need to tell...

  • Brand Authenticity: Why It Matters And How To Pull It Off

    by James Winter

    Good relationships are built on honesty. Sounds cliché? Sure, but only because it’s true. But more to the point, this statement applies to business and marketing as much as it...

  • Why DAM is Great for the Technology Industry

    by Bri Gust

    The world of technology continues its meteoric rise and shows no sign of slowing down. If you’re working for a technology company, you have much to look forward to —...

  • Why DAM is Great for the Food and Beverage Industry

    by James Winter

    If you want to become successful in the food business, here’s one important thing to keep in mind: You’re not just selling food. You’re selling an experience. In this age...

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