- Consistency in the use of the branding elements is of paramount importance.
- The audience we’re speaking to is both internal and external. Being aware of which audience you’re speaking to is important to know how you will be speaking to them.
- Adopting and implementing a new identity system must be universal to be successful, with congregations & ministry identities acting as a symbol of our unity. The goal is to make a path easy for our audience to better connect with New Life Church.
The Communications Team will provide strategic assistance on any branding applications that are unclear to you. We’re here to help, and we are passionate about making it easier for our audience to connect with our church. Contact us Communications@newlifechurch.org.