9 Powerful Wordpress Plugins for Customizing Your Website

With over 43,000 plugins available in the WordPress Plugin Directory, choosing the right ones for your brand can be an overwhelming task.

Since your website is a critical piece of your overall brand experience, it’s important that your website reflects your brand accurately. Luckily, many WordPress plugins are specifically designed to make customizing your website or blog a quick, painless task.

Since we’re avid users of WordPress ourselves, we’ve put together eight of our favorite customization plugins. From creating targeted experiences, to capturing emails, each of these plugins are easy to learn and use — no coding skills required.

1. Page Builder

Average Rating: 4.7 Stars

Page Builder is the perfect tool for creating grid-based content on your home page, contact form or about us page. The drag and drop feature is great for non-developers, and it’s highly responsive to mobile devices. Page builder also integrates seamlessly with your current theme and widgets, so you don’t have to make any changes to your existing site.

2. Ninja Forms

Average Rating: 4.7 Stars

Ninja Forms offers a simple drag and drop interface, making it easy for anyone to build a form. Whether you want to create a custom contact form or a submission form, it all can be done without typing an inch of code. There are over a dozen types of form fields you can create, with absolutely no limitations on how many.

3. WebKite

Average Rating: 3.8 Stars

WebKite makes it easy to add lists and directories to your site, without forcing people to download a clunky PDF. This is a great tool for explaining your products or services in a clear and concise way. From wine lists to business directories to happy hour menus, this is sure to help your visitors find what they’re looking for.

4. MailMunch

Average Rating: 4.8 Stars

If you’re looking for a simple way to grow your email subscribers, look no further than MailMunch. This WordPress plugin makes it easy to fully customize your email subscription popups. MailMunch lets you A/B test your opt-in forms and access detailed analytics. It also syncs with leading email providers such as MailChimp, Campaign Monitor, and many more.

5. Brandfolder

Average Rating: 5 Stars

The Brandfolder WordPress plugin is a must-have for brand and business sites. With a simple shortcode, you can create a popup embed that displays logos, product images, and other important brand information. With the Brandfolder popup, visitors can easily access your brand guidelines and download assets they need, without having to contact you or your team. The plugin is also great for content marketers, who can quickly pull in photographs and videos for use in blog posts.

6. WP Lightbox 2

Average Rating: 4.4 Stars

This advanced gallery plugin lets you create a Lightbox effect in your albums and galleries. In addition to being fully responsive, WordPress Lightbox 2 gives an elegant and sophisticated look to all your photos. This is great for brands who want to feature product shots, travel photography, or other high-quality imagery.

7. WordPress Social Login

Average Rating: 4.1 Stars

Social Login lets your visitors comment, log in, or register using their social networks. This plugin gives you the option of adding a social login option on your main login page, a registration page, or a sidebar, among others. There are 30+ Social Networks, including all the major players like Facebook, Twitter, Google, LinkedIn and Instagram.

8. InSite

Average Rating: 4.1 Stars

InSite helps you deliver personalized experiences for increasing customer engagement. For example, you can add an introduction video for first time visitors, display a specific offer for returning visitors, or display certain contact information depending on a visitor’s location. By determining your trigger points (amount of time spent on site, location, or visit number) you can deliver customized experiences that drive conversions.

9. WP-Chatbot

Average Rating: 4.8 Stars

WP-Chatbot adds a Facebook Messenger chat widget to your website. The Messenger widget is the fastest and simplest way to add live chat to your website, convert more leads and engage your customers, even after they’ve left your website.

What are your favorite WordPress plugins for brand customization? Tweet us @Brandfolder to let us know!