Maximize your brand management potential
- Multiple File Format Support
- Everything Stored Securely
- Easy Bulk Upload with Drag & Drop
- Guest Upload
- FTP Ingest
- White Labeling
- Enterprise-Level Branding
- Vanity URL
- User Management
- Collections
- Sections
- Labels
- Pinned Searches
- Attachments
- Sorting
- Filtering
- Custom & Auto Tagging
- Controlled Custom Fields
- Public & Private Assets
- My Boards
- Smart Rules Engine
- In-Document Search
- Pinned Searches
- Auto-Tagging
- Filtering
- AI Image Recognition
- Automatic Metadata Extraction
- Controlled Custom Fields
- Suggested Searching
- Thumbnailing
- Bulk Tagging
- Bulk Move
- Bulk Merge
- Controlled Custom Fields
- Versioning
- Duplicate Detection
- Bulk Asset Editing
- Metadata Conversions
- CSV Metasheets
- Send-to-Print
- Print Contact Sheet
- Convert File Formats
- Resize Attachments
- Bulk Asset Editing
- Advanced Video Editing
- Custom Cropping & Preset Sizes
- Adobe Creative Suite
- Asset Approvals
- Workflow
- Templating
- Notification Center
- Custom & Auto Tagging
- Comments & Annotations
- Request Download
- Portals
- Everything Stored Securely
- SAML & SSO Identity Management
- Public & Private Brandfolders and Collections
- Asset Availability
- Collection Expiration
- Asset Approvals
- Request Access Capabilities
- Adobe Creative Suite
- Advanced Video Editing
- Workflow
- Templating
- Share Links
- Embed a Brandfolder
- Embeddable Assets
- Smart Asset Embedding
- Asset Analytics
- User Insights
- Brandfolder & Collection Analytics
- Open API
- Salesforce
- Adobe Plugin
- Workflow
- Microsoft Office
- Other Integrations
- Thoughtful Onboarding
- Asset Curation
- Dedicated Account Manager
- Knowledge Base
A home for all of your branded assets
- Upload, store, organize and share unlimited files from one secure location
- Internal and external users (with set permissions) can quickly and reliably add assets
- Every file type welcome here
Multiple File Format Support
Media comes in all shapes and sizes, file types and formats. Brandfolder supports all file formats, including: images, video, audio and documents in a wide array of file types.
Everything Stored Securely
The security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and maintain Brandfolder and we've implemented multiple levels of security to protect and backup your files.
Easy Bulk Upload with Drag & Drop
Adding assets has never been easier, simply drag and drop individual or hundreds of files all at once and watch them quickly populate into your Brandfolder.
Guest Upload
Create a portal for external partners to easily and conveniently upload files to your Brandfolder without having to give them access.
FTP Ingest
With the FTP ingest workflow, quickly ingest large file sizes and quantities of assets from an FTP server directly into Brandfolder. Use smart rules to automate where assets should be placed upon ingestion–like Brandfolders, Collections, and Sections.
Customize your brand management platform to look like your brand
- Maintain your brand image both internally and externally
- Incorporate your Brandfolder into your website with a vanity URL
- Customize your Brandfolder to match your brand
White Labeling
It’s your Brandfolder; it should look like your brand. Add your logo, custom header and custom header image to tailor the look and feel of your Brandfolder.
Enterprise-Level Branding
Add even more customization to your Brandfolder with Enterprise-Level branding, which allows you to change things like Brandfolder page colors, fonts and more.
Vanity URL
Vanity URLs allow you to control the branded experience of your Brandfolders and Collections further by customizing the URL where they are accessed.
User Management
Manage your users and their permissions in your Organization, Brandfolders and Collections from one portal. Our user management tool allows quick access to User Insights and allows you to track usage and outstanding for each user permission level.
Organization that inspires usage
- Inspire usage, enable speedy discovery and streamline workflows across teams with intuitive organization and curation
- Answer fewer email requests from teams and partners looking for your brand assets
- Stop wasting valuable time searching for assets
Collections
Curate the right assets for specific audiences, both internally and externally, when you organize assets by Collections. With unique user permissions, Collections allow you to select what to show to whom and - with expiration - for how long.
Learn more
Collections
A Collection is a group of related assets in a Brandfolder. Collections allow you to select what to show to whom and, if using expiration, for how long. Whether you need to make sure that Sales only has access to the assets they need or you need to guarantee that your partners are pulling from the right asset pool, Collections are there to help you provide the right assets to the right audience.
Use Collections to:
- Segment which Brandfolder users see which assets
- Share only specific assets with external partners
- Make certain assets from a private Brandfolder public
- Share the same asset to distinctly different groups of users
- Allow partners and clients to upload assets while only seeing what is pertinent to them
Sections
Refine, organize and customize how your content is grouped in your Brandfolder with custom Sections. By default, Sections are organized by logical asset type. Add, remove and edit the Sections to suit your brand management needs.
Labels
Use Labels as an enhanced organization feature that provide a folder-structure peace of mind. Think of Labels like your music playlists – any asset, or assets, can be assigned to a label or multiple labels.
Pinned Searches
Save frequently-used search terms by pinning them for future use within your Brandfolder.
Attachments
Group multiple files together inside a single asset to organize content based on product, campaign or use-case.
Sorting
Quickly sort your assets by date, name, position, and popularity. Set the default sort order for your visitors.
Filtering
Filter by Tags, Custom Fields, Metadata, Orientation, Favorites and more to quickly discover assets for your use case.
Custom & Auto Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import for intuitive discovery when searching. Edit and update Tags to customize asset search.
Controlled Custom Fields
Create fields specific to your company such as product name, type and SKU with Controlled Custom Fields and prioritize your top 5 to be showcased on every asset.
Public & Private Assets
Manage which assets are visible to the public and which are only visible to your internal organization with Asset Availability, Asset Approvals and with privacy settings on Brandfolder's Collections and Share links.
My Boards
Keep track of your frequently favorited and used assets with My Boards. Locate and access all your favorites in one convenient location right from your Profile.
Smart Rules Engine
Brand Intelligence's Smart Rules Engine allows admins to set up if/then rules that automatically execute the movement of assets upon upload. Add assets to Collections, Sections, or Labels, or add auto-tags to assets based on certain criteria.
Find exactly what you’re looking for
- Quickly search across a variety of asset metadata and taxonomy
- Utilize intelligent search tools like filtering and search multiple ways for automatic discovery
- Save common search terms speed up asset location
In-Document Search
Brandfolder’s smart searching tools go beyond search on asset fields, locating words within your document to retrieve relevant in-document keywords.
Pinned Searches
Save frequently-used search terms by pinning them for future use within your Brandfolder.
Auto-Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import, to allow for intuitive discovery when searching. Edit and update the tags to customize the categories assets can be searched on.
Filtering
Filter by Tags, Custom Fields, Metadata, Orientation, Favorites and more to quickly discover assets for your use case.
AI Image Recognition
Tag assets on import with artificial intelligence and make searching for images with specific criteria faster than ever.
Automatic Metadata Extraction
Metadata is extracted upon ingestion, allowing users to quickly discover assets when searching on metadata fields.
Controlled Custom Fields
Pre-populate the key categories for assets with Controlled Custom Fields, ensuring consistent information input fields across assets.
Suggested Searching
Suggested Search automatically recommends popular searches as you type your query into the search field.
Thumbnailing
Asset Thumbnails are automatically added upon upload into a Brandfolder and customizable per asset. Brandfolder generates asset thumbnails on import, transforming an asset library into a visual grid users can rapidly scan.
Your asset management power tools
- Save time editing with bulk editing tools
- Make informed decisions about assets with tools that give you insights
- Control the types of information necessary for assets and configure metadata and information embedded in assets
Bulk Tagging
Add and remove tags across multiple assets simultaneously with Bulk Tagging and control which assets return when users search or filter by tags.
Bulk Move
Organize groups of assets using Bulk Move to relocate multiple assets to their logical Section.
Bulk Merge
Bulk Merge combines multiple files into one asset as attachments.
Controlled Custom Fields
Create fields specific to your company such as product name, type and SKU with Controlled Custom Fields and prioritize your top 5 to be showcased on every asset.
Versioning
View each attachment's Version History in a dashboard to track edits, restore a previous version and ensure files are never permanently deleted.
Duplicate Detection
Reduce the occurrence of importing duplicate assets. Brandfolder is powered by AI that detects and alerts users to files with similar attributes.
Bulk Asset Editing
Convert file formats and resize assets in bulk, getting everything you need, exactly how you need it, all at once.
Metadata Conversions
Create rules that automatically convert embedded metadata into Brandfolder tags or custom fields for easier ongoing management (and to power your Rules Engine).
CSV Metasheets
Select assets in bulk and export into a CSV and edit within an Excel sheet. Make changes to your asset information–like names, tags, and custom fields–and import back to Brandfolder for efficient and quick batch updating.
Send-to-Print
Send-to-Print is a customizable feature that enables users to email brand materials to selected printing companies, directly from your Brandfolder or within the asset modal.
Print Contact Sheet
Generate a print-optimized preview page of assets alongside their prioritized custom fields via share links when opening assets in a new tab.
Manipulate files to exact specifications
- Avoid wasting time editing and converting files in third-party software
- Manipulate file size and type on export
- Crop assets to custom or preset sizes, including Facebook, Twitter, Instagram, LinkedIn, or Pinterest settings
- Save time by editing files in bulk
Convert File Formats
No designer needed: convert file formats on export, eliminating the need to open creative software programs.
Resize Attachments
Users can change an asset's pixel dimension during download. Brandfolder locks the aspect ratio, ensuring images that don't skew or distort.
Bulk Asset Editing
Convert file formats and resize assets in bulk, getting everything you need, exactly how you need it, all at once.
Advanced Video Editing
Edit video files without a video editor. Transcode, watermark and clip videos from inside Brandfolder with the Advanced Video Editor.
Advanced Video Editing
Video is an increasingly important way to tell your brand’s story. Instead of downloading your video, making changes in video editing software and re-uploading the video - make changes directly in Brandfolder. In addition to storing, transcoding and distributing videos, Brandfolder makes it easy to clip and add watermarks within our video editor. Create, export and distribute web-ready videos that are always on-brand.
Custom Cropping & Preset Sizes
With custom cropping & preset sizes, users can crop assets on their own. Admins can also create controlled presets sizes that their teams frequently use, like website hero images, for example.
On-brand collaboration across teams
- Utilize process tools to grow your brand within Brandfolder
- Integrate with existing workflows
- Give your network the ability to customize assets while retaining creative control and keep your assets on-brand
Adobe Creative Suite
Eliminate downloads with Brandfolder's Adobe plugin. Embed assets in Photoshop, Illustrator and InDesign with drag and drop.
Asset Approvals
Select one or more administrators who can approve assets before they become visible to others within the Brandfolder.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Jira and InMotion Now.
Workflow
Brandfolder supports your team from asset creation through storage, distribution, and measurement. Our integrations with leading workflow tools Jira and InMotionNow help your team create more assets in shorter time frames.
- Monitor which phase of development each asset is at
- Set approvals and processes in place to ensure every asset is on-brand and signed off on by the correct party
- Never lose an asset in development because roles or priorities change
- Have complete transparency over your creation process from copywriting to final design touches
Templating
Enable your business to create branded materials with Templating. Upload creative with editable text fields and images, where users input content directly from Brandfolder.
Notification Center
Access and set alerts for access requests, recently added files, asset updates and more.
Custom & Auto Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import for intuitive discovery when searching. Edit and update Tags to customize asset search.
Comments & Annotations
Add comments on an asset to facilitate collaboration along the review process. Or, pin annotations directly on an asset and notify the appropriate parties to review and address. Numbered pins will be added to the asset with a historical timeline view.
Request Download
Give view-only access of assets to end users, enabling them to initiate a download request flow where approvers, such as Admins, can approve or deny the request.
Portals
Portals are like a customizable homepage for your assets and are the best way for admins to curate specific asset experiences for any use case or stakeholder with just a few clicks.
Your brand is valuable, we keep it secure
- Brandfolder uses modern encryption methods to both transfer and store your data
- The Brandfolder application and infrastructure are regularly tested for security vulnerabilities
- Access to servers is locked down with best-in-class security and a single gateway host
Everything Stored Securely
The security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and maintain Brandfolder and we've implemented multiple levels of security to protect and backup your files.
SAML & SSO Identity Management
Ensure secure authentication and simplify login. Authorize users to access Brandfolder with a single identity management.
Public & Private Brandfolders and Collections
Control which assets are visible publicly and which assets are visible to specific users within your organization by regulating the privacy level on Brandfolders and Collections.
Public & Private Brandfolders and Collections
Public and private Brandfolders allow you to control who has access to your brand assets both internally and externally.
Share your brand assets with the world with a public Brandfolder. Public Brandfolders rank high in search results, so whenever someone searches your brand’s logo, they will receive the correct asset with a file they can easily format to fit their use case. Public Brandfodlers are also great for housing brand images and bios for events, rebrands or general brand awareness.
Private Brandfolders are best for internal-only assets such as legal documents, sales collateral, and pre-launch product assets.
Keep permissions on a high level by granting access to the entire organization or Brandfolder - or you can fine-tune permission levels by creating multiple Collections.
Control who sees what and when
- Seamlessly manage publish and expiration dates in a user-friendly UI
- Automate the viewability of draft and expired assets in and outside of your DAM
- Get alerted when rights expire so action can be taken immediately
Asset Availability
Set publish and expiration dates for your assets to correspond with campaign and license deadlines. Only currently available assets will be viewable to end users.
Collection Expiration
Set an expiration date on a Collection of assets to make them unavailable after a timeframe designated by you.
Asset Approvals
Select one or more administrators who can approve assets before they become visible to others within the Brandfolder.
Request Access Capabilities
Potential users that require, but don’t yet have, granted access to your Brandfolder can send a request to Brandfolder Owners and Admins.
Bridge the gap between marketers and creatives
- Save time creating assets with creative design tool integrations
- Avoid video editing programs with the advanced video editor built into Brandfolder
- Have clear communication and eliminate multiple iterations with workflow solutions
Adobe Creative Suite
Eliminate downloads with Brandfolder's Adobe plugin. Embed assets in Photoshop, Illustrator and InDesign with drag and drop.
Advanced Video Editing
Edit video files without a video editor. Transcode, watermark and clip videos from inside Brandfolder with the Advanced Video Editor.
Advanced Video Editing
Video is an increasingly important way to tell your brand’s story. Instead of downloading your video, making changes in video editing software and re-uploading the video - make changes directly in Brandfolder. In addition to storing, transcoding and distributing videos, Brandfolder makes it easy to clip and add watermarks within our video editor. Create, export and distribute web-ready videos that are always on-brand.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Jira and InMotion Now.
Workflow
Easily collaborate and communicate with internal and extrnal content creators with Brandfolders workflow soltuions. Our integrations with workflow tools JIRA and inMotionNow allow Marketing managers and creative teams to continually producing multiple assets under tight deadlines.
- Ensure the correct assets are used at the appropriate times and fulfill rights management needs with built-in permissions.
- Expedite asset development and file conversion processes by eliminating back-and-forth communication with multiple parties.
- Create transparency by grouping projects to ensure the appropriate internal and external parties can only access the creative contents relevant to them.
Assets that appear anywhere, while living in one place
- Power your entire e-commerce website with Brandfolder
- Make updates to product imagery in one place instead of contacting every distribution partner
- Embed your Brandfolder or Brandguide on your website to give media outlets and other site visitors the most up-to-date logos, executive bios and product imagery
Share Links
Creating a Share Link allows you to share individual or multiple assets with authorized or external users in a controlled, visually appealing setting. Set expiration dates on Share Links to further control availability and accessibility.
Embed a Brandfolder
Embed your Brandfolder directly into your website for a seamless user experience, with access to your authorized assets right from within your site.
Embeddable Assets
Brandfolder is the home for all of your digital assets, but that doesn’t mean it’s the only place your assets appear online. Brandfolder provides embeddable asset links so you can insert assets from your Brandfolder directly into your website.
Smart Asset Embedding
Update the size, file type or attachment shown from your embed link with our CDN, allowing you to embed asset to the exact specifications you need, without having to download the altered file or edit it in a third-party software.
Smart Asset Embedding
Power all of your assets on your ecommerce or website site directly from Brandfolder. Brandfolder’s smart embedding allows you to use Brandfolder as the central repository for all of your assets, requiring only one update to change assets anywhere they live on the internet.
- Avoid wasted time reaching out to every vendor or distributor who has your brand assets on their website.
- Immediately update brand assets to reflect changes to descriptions or images without costly developer resources.
- Ignore which asset parameters different websites require because smart embedding will detect and adjust asset ratio to automatically to fit the specifics of where you are embedding the asset.
The Brandfolder smart asset embed CDN will also pick whatever the first attachment is as the image, so if you re-order/edit the attachments it also updates the image all across the web.
Measure your brand impact
- Track usage for compliance
- Improve ROI with actionable assets on your brand health and usage
- Ensure the resources spent creating your brand assets are paying off across your distribution channels
Asset Analytics
Drill down to get analytics on an asset level. Quickly view your most active assets and view the analytics, activity and top users for individual assets to gain further insight.
User Insights
See your top users within each Brandfolder and Collection and see analytics on individual user's activity and the assets they interact with the most.
Brandfolder & Collection Analytics
Monitor and track the performance within your Brandfolders and Collections with Insights. Customize the time-range to track activity over time, see your top performing assets and top users and track all your events in one place.
Integrations and plugins for seamless workflow
- Save time creating assets with creative design tool integrations
- Avoid video editing programs with the advanced video editor built into Brandfolder
- Have clear communication and eliminate multiple iterations with workflow solutions
- Give your network the ability to customize assets while retaining creative control and keep your assets on-brand
Open API
Easily integrate Brandfolder into your existing technologies and applications with our JSON RESTful open API.
Salesforce
Quickly find sell sheets, contracts, sales decks and anything else in your Brandfolder – right from the Salesforce interface and ensure assets are up-to-date, relevant, and accurate.
Adobe Plugin
Quickly search and embed digital assets from Brandfolder within Adobe Illustrator, Photoshop and InDesign. Share Adobe files with others and allow those Brandfolder-embedded links to be synced between users.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Jira and InMotion Now.
Workflow
Brandfolder supports your team from asset creation through storage, distribution, and measurement. Our integrations with leading workflow tools Jira and InMotionNow help your team create more assets in shorter time frames.
- Monitor which phase of development each asset is at
- Set approvals and processes in place to ensure every asset is on-brand and signed off on by the correct party
- Never lose an asset in development because roles or priorities change
- Have complete transparency over your creation process from copywriting to final design touches
Microsoft Office
Adding assets to your PowerPoints and Word documents just got easier. Access and embed your Brandfolder assets directly from Microsoft PowerPoint and Word.
Award-winning customer service team
- Get support from Brandfolder’s Customer Success team, continually rated #1 in the digital asset management (DAM) industry
- Custom onboarding and ongoing availability from support staff
- Our development team and Head of Product are available to you for technical and infrastructure questions
- Connect with our team and customer community online or at one of the many events we host around the United States
Thoughtful Onboarding
Receive a personalized introduction to Brandfolder including asset curation, best practices and a tailored training from our dedicated and award-winning customer support representatives.
Asset Curation
Benefit from a customized asset curation process to determine the best Brandfolder setup for your brand’s success.
Dedicated Account Manager
Every Brandfolder account is assigned a dedicated account manager to keep you informed of new and existing Brandfolder solutions that will best benefit your brand and help you stay on the cutting edge.
Connect with the Brandfolder Community
- Connect with Brandfolder community members from a vast set of industries to learn, get inspired and blaze trails together
- Collaborate on new ways to grow your brand and better your marketing team
- Meet in-person at one of Brandfolder’s industry and location specific events
