About Brandfolder
Founded in 2012, and located in the heart of Downtown Denver, Brandfolder is the premier leader in digital asset management. Built for organizations of all sizes and industries, Brandfolder delivers a visually elegant platform that allows you to easily share, store, track, and manipulate your assets. And with the #1 rated support, Brandfolder is the most cost effective way to build stronger brand engagement.
We believe strong brands are built by unique creative and powerful platforms.
Organizations like Slack, TripAdvisor, Lyft and HealthONE rely on Brandfolder to deliver consistent, organized, and efficient brand experiences. Isn't it time you understood your brand's potential? Move beyond the basics with Brandfolder's premium solution to help you understand your brand's value.
Brandfolder’s core values are reflected in everything we do.
Customer-focused
We believe in delivering support that is approachable and accessible with fast response times.
User Experience
Every experience is created with ease-of-use in mind. We do this by maintaining a simple, manageable system that is innovative and easy for every user to understand.
Modular Features
Brandfolder offers the flexibility to customize features tailored to each customer need.
Meet the Leaders
Luke Beatty
Prior to joining Brandfolder as CEO, Luke served as the President of Media Brands at Verizon and as a Managing Director at TechStars in Boulder. In 2004, Luke founded Associated Content, which was sold to Yahoo in 2010. Along with riding a bicycle every day, Luke is a youth lacrosse coach and fly fishes around the world. He holds a Master’s from Harvard University and an undergraduate degree from Connecticut College.
Steve Baker
Steve served as CEO at Brandfolder from January 2014 through June 2017. Prior to joining Brandfolder, Steve ran Sales in Australia and New Zealand for Denver based Sitrion (formerly NewsGator). Steve is a Denver native, an angler, and a green chile Purist.
Jim Hanifen
Jim believes in finding elegant solutions to complex problems. He has been working in both technical as well as product roles for over 15 years and brings a sense of passion and experience to Brandfolder. Jim thrives in fast paced, high growth companies, that have a strong emphasis on being customer driven.
James Winter
James believes that empathy lies at the heart of every good marketer. With a background spanning influencer marketing, telecommunication, and developer APIs, James puts the customer at the heart of every marketing activity. Most recently, James built the marketing team from zero to seven at influencer marketing platform AspireIQ.
Jessica Blaine
Jessica believes that the heart of an organization is its people. She joined Brandfolder in 2019 with a background in talent attraction, retention and management. She has been working in a people operations capacity for the past 6 years and has a passion for employee engagement. Jessica enjoys working with teams and individuals to understand what they need in order to operate at peak performance.
Travis Daugherty
As an early employee of Brandfolder, Travis spearheaded the Customer Experience team to become the most effective in Digital Asset Management. Over the years, he has been instrumental in every customer deployment, and helped hundreds of brands leverage Brandfolder to it’s fullest.
Colter Starks
Colter has over 10 years of financial planning and analysis experience, including the previous five years working with successful SaaS companies. He believes in a collaborative approach to partnering with leadership and cross functional teams to understand key business drivers and applying data-driven analysis to make strategic decisions.
We're Hiring
Looking to join a fast-paced team in Denver's flourishing tech scene? Brandfolder is hiring! We want people who ask smart questions, challenge the status quo, & make us better. Is that you? Check out our job opening and apply today!
Open Positions
Board of Directors
Mickey Arabelovic
Mickey is the Founder of Telescope Partners, an expansion-stage growth equity firm partnering with exceptional entrepreneurs across the enterprise landscape. Prior to founding Telescope, Mickey was a Partner at Sequoia Capital where he helped build out the firm’s growth investing practice. Despite deep Midwest roots, Mickey calls San Francisco home with his wife and young son.
Tim Armstrong
Along with other current endeavors, Tim is the CEO and founder of dtx company. As one of the most accomplished executives in digital media, he has served as the CEO of Oath/AOL, U.S. Sales Chief for Google and led sales for Starwave. Tim also sits on the board of directors for The Priceline Group and the IAB, as well as various not-for-profits.
Steve Baker
Steve is the President and Chief Revenue Officer at Brandfolder. He started his run at Brandfolder as CEO in 2014. Steve’s expertise comes from 20 years of selling technology. His previous role was with Denver startup NewsGator, where he expanded their enterprise business to the Australia and New Zealand markets. Steve is an avid angler and can be found somewhere on a CO river in his free time.
Luke Beatty
Luke is the Chairman and Chief Executive Officer of Brandfolder. Previously, Luke was an executive at Verizon/AOL, Yahoo, a Managing Director at Techstars and the founder of Associated Content, which was acquired by Yahoo in 2010. Luke, a father of two, attended Connecticut College and Harvard University. He is an avid fly fisherman, cyclist and supports organizations that promote the use of bicycles to solve the world’s challenges.
Robert Zak
Bob is a Florida and Michigan board certified attorney representing insurance companies, health care institutions, and small to medium businesses. He is also a Solicitor of England and Wales. His legal practice is augmented by several companies he and his partners have started including White Cedar Enterprises, an investment company, Captive Alternatives, an enterprise risk management company, and Tower Hill Capital Management Services, Ltd, an insurance capitalization company based in London England.