Meet the Author
Rachel Serpa
Content Marketing Consultant
Content Sherpas LLC
About Rachel
Rachel kick-started her career in content marketing 10+ years ago and never looked back. Today, she’s built multi-channel content marketing strategies, overseen quarterly publishing calendars, and led content teams for start-ups that went on to be acquired by companies including SAP and Zendesk. Along the way, she gained significant product marketing expertise and learned how to ground content efforts firmly in larger organizational and demand generation goals. She recently started Content Sherpas LLC, where she harnesses her skills, experience, and passion to help high-growth tech companies develop scalable content marketing initiatives.
More from this author
- 11/6/2023
- 4/28/2023